Creating Graphic Design Assets

Our company is looking to design assets, of product sample pouches; labels for sample jars, and boxes that will be used to send these to B2B retail buyers and for B2C for sampling our products. This may involve: Creating new sample packages for branded labels; pouches; and boxes to package them in, but still aligned with our existing branding including fonts, colors, logo usage and imagery to be used. Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals. Designing and presenting thumbnails for design assets based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset in appropriate design file, based on the approved thumbnails.

New Product Innovation & Launch

We would like students to help us with create a strategy for launching a CBD infused body product line that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. Our Organic Skincare CLEAR life is a Canadian, female-founded, natural, sustainable and ethically made skincare line geared for epic love of self, others, and the planet. Our Values It’s about the work required, and beauty to behold, to connect with and express that which is more fundamental and meaningful. But most of all, it’s about finding ways to be in service to a better world. We strive for YBM (yield beyond money). Ultimately, you will be working on strategy for our organization, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. www.clearlifeinc.com

B2B - Sales Incentives Program (Distribution to Bricks & Mortar)

Our company is hoping to improve our sales process to improve our ROI and overall operations with our outsourced Sales & Distribution teams. In this project, student will create a Sales Incentive program that is tier based to incentivize current sales & distribution teams in their sales process. The incentives will be for: 1) sales representatives 2) store listings You will develop a tiered incentive program and a new scripts for our sales staff to use to improve the quality and quantity of leads generated and increase the conversion rate. This will involve several different steps for the students, including: Evaluating our current sales process by speaking with sales representatives and examining our handbook and protocols. Researching industry sales processes and lead generation strategies. Create recommendations that will improve our leads and conversion rate. Writing new sales scripts for both phone calls and emails. Creating an updated sales process handbook.

Referral Marketing Campaign Plan - Summer Season Strategy

Our organization is passionate about customer based referral marketing campaigns. We ​​want to increase our ROI, conversions and followers utilizing a compelling referral based marketing program. Based on the elements below create a campaign with a series of tears: Make sure our brand message is easy to understand and repeat. Build a community around our brand. It’s more than a product and a logo. It’s what we stands for and represents. If our customers identify with those values, they will share our story with others, with or without an incentivized referral program. Your customers are your best salespeople. They can “sell” to their friends and family without sounding salesy. And their friends are more likely to go with a recommendation from a friend than some celebrity on a TV screen. Make referrals easy. It should be simple for our customer to share our brand with referral rewards that match their purchasing behavior - to create an army of loyal cheerleaders working on our behalf